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Burlington, MA (September 24, 2014) – Endurance International Group (NASDAQ: EIGI), a leading provider of cloud-based platform solutions to help small and medium-sized businesses succeed online, today announced that Google (NASDAQ: GOOG) and Endurance have entered into an agreement to help small and medium-sized businesses establish a web presence in Africa and Southeast Asia. The new agreement will focus on South Africa, Nigeria, Ghana, Kenya, Indonesia and Malaysia. Endurance is the sole hosting partner to Google for this program.
The companies have been working in emerging markets together since 2012, starting with the launch of the India-based Get Your Business Online program. Now, Endurance and Google have joined forces to bring small businesses online in Africa and Southeast Asia.
The program is designed to make it fast, easy, and free for any business to get online. Google provides businesses with the Google My Business product, which connects businesses directly with their customers by putting their business information on Search, Maps, and Google+. Endurance assists participants with setting up their Google My Business page and also offers paid-for services that enable businesses to easily extend their web presence to a website and to take advantage of eCommerce, website security, backup and restore, 24/7 live support, and other value-added services that Endurance offers.
“Google is stimulating demand for web solutions around the world and Google My Business is a great platform for rapidly getting listed and found online. We expect it will bring many businesses to the web for the first time,” commented Hari Ravichandran, CEO of Endurance.
Working with Google in the Get Your Business Online program in India is one facet of Endurance’s overall strategy to bring web presence solutions to emerging markets, which is a growing segment of the hosting market. Many Endurance subscribers from brands such as HostGator, Bluehost, and iPage are from outside the United States, and the company provides localized versions of certain brands, including websites and support in the local language, in Brazil, India, China, Turkey, and Russia.
In January 2014, Endurance acquired Mumbai-based Directi, which is one of the leading registrars of domain names in India and, through its BigRock brand, also one of India’s leading web hosters. Through its Reseller Club platform for web designers, web hosts and domain resellers, Directi serves a network of over 200,000 resellers across the globe.
“We are very pleased to be partnered with Google in India, Africa, and Southeast Asia,” said Ravichandran. “Together with our installed base in emerging markets and our operations in such countries as India and Brazil, we are well positioned to take advantage of this key growth sector in the market.”
About Endurance International Group
Endurance International (NASDAQ: EIGI) helps small and medium-sized business owners establish, manage and grow their businesses by harnessing the power and promise of the web. As a leading provider of cloud-based platform solutions, Endurance International, through its family of brands – including Bluehost, HostGator, iPage, Domain.com, A Small Orange, and Reseller Club – supports over 3.7 million subscribers and is able to tailor solutions for small businesses at every stage and level of sophistication. For more information, visit endurance.com and follow us @ LinkedIn, Google+ or on Twitter @EnduranceIntl.
This press release may contain certain “forward-looking statements” within the meaning of the U.S. Private Securities Litigation Reform Act of 1995, including statements regarding our growth in emerging markets and our plans for international expansion. These forward-looking statements include, but are not limited to, plans, objectives, expectations, beliefs and intentions and other statements contained in this press release that are not historical facts, and statements identified by words such as “expect”, “will”, “positioned”, “stimulating”, “growth” and variations of such words or words of similar meaning. These forward-looking statements reflect our current views about our plans, intentions, expectations, strategies and prospects, which are based on the information currently available to us, and on assumptions we have made. Although we believe that our plans, intentions, expectations, strategies and prospects as reflected in or suggested by those forward-looking statements are reasonable, we can give no assurance that these plans, intentions, expectations or strategies will be attained or achieved. Furthermore, actual results may differ materially from those described in the forward-looking statements and will be affected by a variety of risks and factors that are beyond our control. For a discussion of these and other factors, please refer to our filings with the Securities and Exchange Commission. Any forward-looking statements represent our views only as of today, and we do not assume any obligation to update such statements.
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